Escende bridges the gap between physical therapy and fitness through personalized training, education, and incentive-based wellness programs. Their work goes beyond individual health, aiming to make preventative care and active living more accessible for the broader community. They wanted a light, modern online presence that clearly explained their services and connected seamlessly to their existing video platform.
We built a clean, minimal interface that makes their offerings easy to explore, adding custom pricing pages, a video teaser gallery, and clear visuals to explain their rebate program, which hadn’t been included previously. The result is a professional, intuitive site that supports their mission and provides a smooth experience for both new and returning members.
Logo and branding by Kelsey Hach.
We built a focused pricing page for video subscriptions, giving visitors a clear way to compare plans and get started. It connects to their third-party platform for instant access.
To help grow Escende’s video subscribers, we added a teaser gallery that lets visitors preview content before clicking through for the full experience.
Previously omitted from their original site to avoid confusion, the rebate program now has a dedicated section with visuals, step-by-step guidance, and FAQs, making it easy to navigate and encourage participation.
Services are organized in a simple, easy-to-scan layout with transparent pricing, so visitors can quickly understand Escende’s approach and book with confidence.
Mimi led the successful redesign and implementation of the Escende website. She conducted research and testing throughout the project to ensure our business goals were being met with a customer-centric approach. In addition, Mimi designed a seamless transition to integrate our external video library, established processes to streamline future site maintenance, and effectively managed our timeline to ultimately launch ahead of schedule. Mimi is efficient, detail-oriented, punctual, personable, and understanding. Taking ownership and care as if it were her own company, she took the extra time to create tutorials and personally onboard me to Webflow prior to completion. I will definitely be reaching out to Mimi for her services in the future.
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