Solopreneurs
Landing Page

Efi Guzmán Studio

Efi Guzmán is a virtual assistant and email marketing strategist supporting women of color entrepreneurs. She wanted a landing page that felt true to her warm, grounded brand while also integrating the backend tools she uses to manage projects and communication.

Efi was transitioning away from a free website platform to a more robust system that could handle scheduling, invoicing, and client emails in one place. We transformed her Dubsado form into a custom-branded landing page, using code to hide default navigation and style the form to look and feel like a website.

The result is a streamlined, professional single-page site with an accompanying multi-step form that preserves her existing visual identity while creating a seamless experience for new clients.

Transforming the Interface

Used custom code to hide default Dubsado form elements and restyle the layout to feel like a landing page, preserving Efi’s branding throughout the transition.

Clarifying the Process

Tailored a step-by-step onboarding section to help potential clients feel informed, supported, and ready to move forward.

Anticipating Common Questions

Included a clear and interactive FAQ section to answer key questions, reduce email back-and-forth, and set expectations from the start.

Connecting the Backend

Connected Dubsado’s existing pricing cards and automations to ensure the form functioned smoothly from intake to scheduling.

In their words...

Working with Mimi has been an absolute dream. She’s reliable, efficient, incredibly talented, and so easy to communicate with.If you’re considering hiring her for your website—don’t hesitate. She’s an amazing web designer who truly knows how to bring your vision to life.The experience was seamless, and the final result was even better than I imagined. She’s worth the investment and so much more!!

Efi, Owner
Efi Guzmán Studio